For virtually any business, signage is an important investment. Companies have used signage to attract and intrigue the eyes of the passer-by. You can apply different sign strategies with both indoor and outdoor signage to get new customers to choose your business over the competition’s by highlighting your new products or services.
Indoor & Outdoor Signage
Well-made indoor signs are a great way to make a first impression. The very first thing any person will notice when entering your business is the interior signage. That’s why it’s essential to make the most of your indoor signs by discovering the materials to make them to best represent your informational and brand goals. A well-crafted interior sign strongly represents your brand, and it can speak to your business’s quality service, professionalism, insight, and even trustworthiness.
Outdoor signs are an important part of the advertising strategy for most brick-n-mortar businesses. Unlike indoor signs, outdoor signs encounter rough elements like wind, rain, UV exposure, ice, and more. These challenges, combined with your specific needs and desired sign location, help determine the best material for your outdoor signs. And while all outdoor signs contend with the elements, the weather does not impact all outdoor sign materials equally. In addition, some outdoor signs are intended to be permanent, while others will be used for just a few days.
Before you choose the best material for your indoor or outdoor sign needs, it’s helpful to know what some of the most popular material options are good for. Let’s take a closer look!
Great Signage Materials
- Acrylic/Plexiglass: This signage material is made from cast polymer (a plastic) that can be a good substitute for glass. Transparent and hard to break, signs made from this material are perfect for back-lit designs and 3D lettering. For interior office displays these materials could provide an upscale style to match the preferences of image-conscious clients.
- Foamcore: This material is also called foam board and is created from polystyrene foam faced with paper. Lightweight but durable and economical, this material is often used for office displays, easel displays, and other temporary signs. You can use it to mount your printed digital graphics.
- Aluminum: A great long-term option, aluminum signs often offer a clear finish or baked-enamel surface. Aluminum is normally used for exterior signage for buildings, fences, parking lots, real estate, and traffic signs. On the other hand, a brushed aluminum material finish can offer a modern look for architectural and interior signs.
- Fabric: While fabric isn’t always the first signage material that comes to mind, digitally-printed nylon, polyester and other fabrics provide excellent color reproduction and accurate images. They are also usually cost effective, too. As a result, fabric is an ideal choice for indoor and outdoor banners, flags and pennants.
- HDU: Often a more durable substitute than wood, many customers like the weather-resistant, high-density urethane foam (HDU). HDU is a great, sculptable material that will not warp, crack, or bend like a solid wood sign can when exposed to the elements.
- PVC Foam: Smooth, rigid and economical, polyvinyl chloride foam is a plastic that is used indoors and outdoors for menu boards,point-of-purchase (POP) displays and yard signs. Lightweight, PVC foam is also a popular choice for trade show signs that must be carried or shipped from event to event.
Every sign has a job to do and a budget to adhere to. To make sure your new signage delivers on both counts, Bartush Signs has the long-term experience and friendly expertise to help you choose the best material for your signage. We are proud to be the premier display signage company in Orwigsburg, PA. Contact us today for all your signage needs.
