The basic purpose of any advertising medium is to get your message noticed by as many people as possible. And LED lights serve that purpose perfectly! LED lights score over any other ordinary medium of advertisement as they are easily recognizable from a distance. Night or day, they convey your message.
LED stands for Light Emitting Diode. This type of sign consist of small light-bulbs grouped together to create an image or multiple lines of text.
There are three important terms associated with LED signs, Pixel, Pitch, and Matrix. Pixels consist of individual LEDs grouped together. Depending on the size of the sign the number of LEDs in a pixel will vary.
Pitch is the distance between two pixels and is determined by the number of LEDs in a pixel, the resolution of the sign. The matrix determines the physical size of the sign. It is determined by the number of pixels high and the number of pixels wide.
Benefits of LED Technology
- Easy to maintain
- Engaging & attractive
- Get noticed by customers
- Can be used indoors & outdoors
- Energy efficient
- Long lasting & durable
- Environment friendly
- Aesthetically appealing
- Solidifies customer relations