When designing signage for your business, the first things that come to mind may include things like colors and fonts. But many other vital elements need to be considered, like the actual size and dimensions. Signs come in lots of different sizes, but choosing the right one is more than just about preference.
It’s important to consider a few things before choosing the size of your sign. Factors such as budget, size of the space, and the sign’s location are all crucial elements that need to be taken into account to ensure that your sign is effective in attracting customers and communicating your brand message. Let’s delve a little deeper into a few important aspects to consider before choosing the size(s) of your business signs.
Location & Placement
The first step in determining the right size signage for your business is to consider the size of the space where the sign will be located. The size of the space will help determine the maximum size of the sign that can be installed. For instance, if your restaurant or business is located in a small strip mall, a small-sized sign will be more appropriate than a larger one. If your business is located on a busy highway, a large-sized sign would be more effective in capturing the attention of passing motorists.
To ensure that your signage is in compliance with local laws, it is also crucial to understand any signage regulations in your town or city. Before deciding on the size of your sign, take the time to research the rules and regulations that may apply to your area of type of business.
Another critical factor to remember when deciding on the size of signage is the distance from which your sign will be viewed. For example, if the sign is usually seen from a distance it is essential to ensure that the lettering is large enough to be easily readable. This can be achieved by choosing a sign that is large enough to allow for large lettering and graphics, which are usually visible from afar.
For many different kinds of business signage, you’ll need to consider the direction of passersby or traffic before deciding on the best sizing. It’s essential that your signage is visible from different angles without any inconvenience to your potential customers. If you’re placing your sign flat on a wall, make sure it’s visible even from a distance, without requiring people to turn around.
Budget is also an important consideration when deciding on the size of signage for your business. A larger sign may be more expensive to produce and install, but it may also be more effective in attracting customers and increasing visibility. At Bartush Signs, we work closely with our customers to develop signage solutions that fit their budget while still delivering maximum impact for their business.
Choosing the right size signage for your business requires careful consideration, including over details like physical space, distance, budget, and more. It’s always a good idea to seek the opinion of signage experts when figuring out the proper size of signage for your business. Luckily, our team has years of experience designing and installing signs for businesses of all sizes and industries. We offer a wide selection of signage sizes and models, including custom signs, digital signs, and LED signs. Contact Bartush Signs today for guidance on the best size options for your signage needs!